We work with family-owned cattle farms to regenerate their land, cattle and people

See what we’re all about!

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What our farmers say

  • “Ed is our 'go-to' for sound grazing advice. He listens intently before reaching into his internalised plethora of learned and practised frameworks for useful advice. We are currently establishing Holistic Management on our 50 ha of pasture. Whenever we're lacking confidence in our change of management I know we can rely on him for guidance. In an ideal situation we would have him living here!”

    Tim Taylor and Isa Blattman, Steingrubenhof

  • “Edmund helped us enormously in the crucial planning stages for our project. He was able to steer us away from many potential pitfalls, drawing on his invaluable network and deep personal knowledge. With his broad and holistic understanding of regenerative farming Edmund has given us the best possible foundation for our project to be a success. We hope he will continue to help and guide us in the future.”

    James and Kresse Wesling, New Barns Farm

  • “Edmund is not only one of the nicest people you’ll meet, but his confidence, knowledge, and calmness made the whole event a huge success.”

    Ollie Hunter, 30Food

The main obstacles to regeneration for your cattle farm

You don’t have enough time to change

You’re just trying to keep your head above water. No matter how hard you work there is always more to do. You’re overwhelmed.

You’re under serious financial pressure

Bills and invoices are stacking up. Incomes are being squeezed. Taxes are rising. All causing severe stress and worry.

You don’t know where to begin

There is too much conflicting information out there. You’re trying to do everything at once. You don’t know what really works when it comes to regeneration. So you try and do everything at once and make no progress. You’re confused and stuck.

Introducing CONSCIOUS CATTLE

A transformational program that covers regeneration of your land, your cattle and your people

We reduce time drains in all parts of your business

We work with you to analyse areas of your farm, your daily routines and digital records to identify, mitigate and remove time thieves.

We focus on generating the maximum sustainable profit

We aggressively look for: costs that can be reduced; value that can be added; extra income that can be generated.

We use proven frameworks and methodologies for regeneration

We use a holistic and comprehensive framework for regeneration of the land, cattle and people, utilised and proven over 10s of millions of acres worldwide.

When you have time, money and a plan, regeneration becomes easy

Work with us

How it works

Proven Process

We have synthesised all the major regenerative frameworks and methodologies into one clear system.

International Community

Every climate zone covered. Ideas and advice from all over the world. Peer to peer learning.

Transformation

We don’t only look at the land and cattle. We also go deep into regeneration of you, your family and your community.

Expert Mentorship

Real farmers, real experience, real advice. Consistent support through the seasons and the ever changing conditions of farming.

Who is it for?

Cattle farmers who want to:

Regenerate the land to its highest ecological state

Produce the most nutrient dense food

Give their cattle the best life and death possible

Remove all chemicals from the land and cattle

Create the highest quality of life for their family and community

Be the most personally healthy they can be

How we’re different:

We focus on SOLVING THE ROOT CAUSE of problems

We focus on IMPROVEMENT not perfection

What gets measured gets improved

Traditional Consultants

Overemphasis on techniques

Clear measurable improvements

Adapted to your specific context

You are the expert

Holistic frameworks

One size fits all

Dependency model

Siloed knowledge

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Conscious Cattle

Want to work with us?

Here’s how to get started:

1. Fill in the form below

Start by telling us about your farm!

2. Discovery Call

You’ll receive an email with a link to book a free discovery call to make sure we are a good fit for each other.

3. Implementation

Implement the exact proven process, tools and systems we use to save time, make money and regenerate land.